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Evaluate your competitors across 8 metrics including backlinks, organic keywords, paid keywords, and even Facebook Ads. Part I. The next step on how to do competitive analysis is to look at a competing website and its top-performing pages. Google Analytics. To me, this is actually a good thing. This data can be utilized to create a more efficient. Expedia’s traffic decreased by more than 80% year-over-year during April 2020, the apex of the pandemic. $39/mo - $299/mo. 1. Here are some common technical SEO elements: Crawling and indexing. 0%. Ahrefs crawls the web, stores tons of data and makes it easily accessible via a simple user interface. Broken links. SEMrush and Ahrefs consider the positioning difficulties face-to-face a competitor site and also face-to-face a defined keyword. However, Ahrefs requires a bit more of a configuration process. Find keyword gaps. Search volume – shows you how many times per month, on average, people in a given country search for your target keyword. Ahrefs provides powerful competitive analysis features that allow you to dissect your competitors' SEO efforts. If you’re using our SEO Toolbar, click the extension icon in your browser, toggle “SERP tools” on, then choose a location in the “Local search simulator” section. Most accurate Google web traffic data: Google Analytics. Even many people even say that if Google's bot is No. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. SE Ranking – Best combination of features and value. Semrush is our favorite competitor analysis tool for SEO. You can learn about your competitors' industry trends, target market, and customer behavior's by conducting a competitor analysis. It is a paid tool and is considered one of the best SEO tools on the market. Don't forget to save 20% on annual billing. Carry out competitor analysis. Does Ahrefs offer that feature? Yes! Simply click on ‘Organic Search’ under the ‘Site Explorer’ tab. Detailed keyword research: Semrush beats Ahrefs when it comes to keyword research, being more versatile and detailed and providing you with a comprehensive list of keyword ideas through its Keyword Magic tool. Ahrefs provides top-quality tools for performing site audits, analyzing competitors’ websites, identifying SEO issues in individual pieces of content, and researching keywords. Ahrefs even boasts the largest backlink database (see my best backlink checker case study), second only to Google. Immediate Competitors. This also applies to competitive research. BuzzSumo. Ahrefs provides several reports to help you do backlink analysis. Use Ahrefs’ SEO Toolbar. It offers accurate traffic data of competitor’s websites, which pages are ranking well, and the keywords they. If you like it and you want a paid version, Ubersuggest is still WAY more affordable than Ahrefs. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. io. Ahrefs is a powerful tool for conducting competitor analysis. 0%. As one of the biggest names in the SEO industry, it’s no surprise that Ahrefs makes this list. Image via Moz. The Competitor Analysis feature is available for both tools. Competitor analysis enables you to spy on your competition and derive valuable intel from them which could be implemented on your own website for a boost in rankings and SEO improvement. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. Semrush. Semrush is our top recommendation for a backlink checker. Next, head back to the client_domain_traffic_data tab and repeat the process above for your website. Majestic – Best alternative to Ahrefs’ Site Explorer tool (backlink analysis). Semrush. Lesson 4: How to find great content ideas with high business value. Sitemaps. Similarweb closely wins this battle, as its easy interface, and in-depth look into your traffic and audience is ever so slightly better than Semrush. Now that you have all your data in the competitor backlink analysis template, click Ardent Growth then Process Ahrefs data. The second step is to click on “Organic keywords” under the “Organic search” section. This makes Semrush is a better option than Ahrefs if you want to test an SEO tool before using it; If you pay upfront for a year, then you will get a 16% discount on Semrush. No hidden fees. The Role of Content in Link Building. Ahrefs is an SEO tool that provides a range of features for keyword research, competitor analysis, and rank tracking. The AHREFs competitive analysis tool is used by millions of SEO experts and digital marketers and has one of the most active web crawlers on the internet, analyzing over 5 million domains every minute. It offers a wide range of features, including keyword research,backlink analysis,competitor analysis, and site auditing. As the name suggests, it's built specifically for the purpose of finding low-competition keywords. The Role of Content in Link Building. What keywords are these pages using and how. You can pull your competitor's organic and paid keywords and top content. Outside of Ahrefs being a great source of search data, they’re one of my top tools due to them listening to users and constantly improving their tools. Step #3: Review Your Keyword List. In this comprehensive guide, we will walk you through the process of conducting SEO competitor audit reports using three powerful tools: Ahrefs, SEMrush, and Moz. Ahrefs is a powerful SEO and website traffic analysis checker to get accurate traffic and organic search insights as well as backlink checks and competitor analytics. It offers features such as keyword research, competitor analysis, backlink tracking, and site auditing. I. ”. Ahrefs Lite is the least expensive option, and costs $99 per month. Ahrefs is a popular SEO and backlink analysis tool that provides insights and information to help improve a website's search engine ranking. Semrush: Pros: A detailed and in-depth keyword analysis which is helpful for PPC campaigns. While SpyFu is often considered a cheaper alternative to Semrush and Ahrefs, it also offers several unique competitor analytics tools to help you with PPC marketing. Enter a broad description of your product into Ahrefs' Amazon Keyword Tool and check one of the five keyword ideas reports to see the most popular related search terms. Get automated email alerts about your. You Need Fewer Backlinks. Features. Website architecture. However, this aspect is often underestimated. These tools are designed to help you improve your website's search engine ranking. One of this backlink analysis tool’s top features is the ability to connect it with your Google Analytics account. It's now widely regarded as both a. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. For a sitewide check, use Ahrefs’ Site Audit (free with an Ahrefs Webmaster Tools account). Basically everything. Ahrefs has more of a configuration process where it asks for your competitors, domains, and desired keywords. It provides valuable insights into the link profile of any website and can help you to improve your own link-building efforts. AuthorityHacker Ahrefs provides us with detailed and in-depth data that we need to make strategic decisions. The New York Post is the top news & media site in the Northeast region of the U. 9% of cases (14); here you can find the detailed stats for all the domains that were analyzed. SEMrush. 95 per month. 7:39. 3% of cases (20 out of 39), outperforming Ahrefs, which won in only 12. At $39/month, SpyFu costs much less than Ahrefs. Considering alternatives to Ahrefs? See what SEO Tools Ahrefs users also considered in their purchasing decision. It’s an all-in-one digital marketing platform that comes with dozens of tools for competitor research, SEO, content marketing, PPC, and social media marketing. Use Ahrefs Site Explorer to run the “New Referring Domains” report and set a period of the past few months. Ahrefs is a great tool for SEO professionals. I love this tool and. Rank Tracker for unlimited keyword tracking. One technique to find backlink opportunities is to analyze your competitor's backlink profiles and compare those with your own backlinks. Designed for keyword research for Google Ads, Google Keyword Planner (GKP) is an invaluable tool in an SEO’s toolbox. Just copy-paste the competing URLs in our Batch Analysis tool and we’ll generate a report with useful metrics such as:. For the small business that is new to SEO and want to market itself cheaply and effectively. GrowthBar does not include advanced rank tracking for other search engines (Bing, YouTube, etc. When it comes to features and capabilities, Ahrefs and Google Analytics offer many similar features. But you can get access to all of SpyFu’s features for $39/month. Cons: An expensive tool. First, Ahrefs has one of the largest keyword databases in the world. There is also an option to test the tools for free for up to 30 days! Moz Local . They aren’t wrong, and we cover the same practices later on in this guide. Step 1. Ubersuggest is known for its user-friendly interface and affordability, making it a great choice for beginners. 1. Step #2: Click “Keyword Ideas” in the Left Sidebar. Ahrefs. It concentrated on keyword research, competitive analysis, and paid advertising campaign optimization. Ahrefs vs. Download the free SEO competitor analysis template. backlink database size, backlink reports and tools, and backlink auditing and building; Currently, no free trial is available with Ahrefs. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. e. 200 Keywords 5 Websites 2 Users. Click the "Check Authority" or "Get Results" button to initiate the analysis. The second step is to take a look at competing websites and their top-performing pages. For instance, besides basic keyword research, SpyFu offers detailed historical data surrounding competitors’ advertising campaigns. A cheaper Ahrefs alternative. Competitor research is a crucial SEO pillar that informs your overall SEO strategy. 1 Comment. For some, the graphics and charts might be a better option, while for others, the tables might be easier to grasp. KeywordTool. It helps users put together a dashboard of automatically-compiled and organized competitor updates so brands can always be in-the-know on what their competitors are doing. 3. Armed with this knowledge, you can reach out to the same authoritative sources and even discover untapped link opportunities to gain a competitive advantage. Learn how. If you don’t want to outsource your competitive analysis but also don’t have access to these or other tools, we. 例如,如果你为 ConvertKit 工作,那么你可以会寻找 MailChimp 的竞争对手信息。. Breadth. SEMrush is popular for its all-in-one SEO toolkit, including keyword research, site. When you first start using Ahrefs, it’s easy to get caught up in checking rankings and keywords, but it’s also important to note that your website could be at risk if you have poor DR scores. After you have chosen a competitor, go to the “Site Explorer” section, and enter the URL. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. Here are the tools we’ll be covering in this round-up: WordStream’s Free Keyword Tool. Optimizing your website with the correct keyword can help you save hundreds, if not thousands, of dollars each month. ‘Competition’ only refers to paid. It also offers a competitive analysis tool to help discover your top competitors online. Backlink profile —See which websites link to your competitors' sites and gauge the quality of their backlinks. In addition to Ahrefs, which is an excellent tool, you can access any of the above. 6/5 (280 reviews) TrustRadius – 8. They’ve both been around for years and are loaded with lots of fantastic features that every veteran marketer and SEO will need to grow his online business. Moz Pro for integrations. For every top-ranking page, we show you backlink metrics to help you gauge the competition and understand the ranking difficulty of a keyword:However, we must note Ahrefs’ competitive analysis functionality. It’s one of the most popular and trusted marketing toolkits around and is used by some of the world’s biggest brands, like. Like Ahrefs, Semrush is a platform created by SEO professionals for SEO professionals, thus ensuring the quality of the tools, their correct functioning and the achievement of short-term results. These tools of the trade are proven to be excellent services for checking website traffic: 1. You want to find the keywords your competitors are ranking for, and you are not. Google Search Console. I would also recommend that you incorporate data from Ahrefs, Google Adwords Keyword Planner and our Foot Traffic Data Report into this section of your business plan. How to discover great content ideas by studying your niche. If you want to find long tail keywords for search engines like Google, Bing, Yahoo or social platforms like YouTube, Instagram etc, KeywordTool. 4B visits in 2020. 7. But just like a good set of gardening tools can make all the difference,. This is an accurate source of data and provides reliable metrics. Ahrefs2. Here’s how its interface looks like;Ahrefs is one of the most popular tools used by SEO professionals for a variety of tasks such as keyword research, competitor analysis, and backlink analysis. 8 SEO services for checking website traffic. Competitor analysis; Site audits; SEO alerting; SEO change tracking; and many more. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. It allows you to track your competitors' rankings, analyze their top-performing pages, and uncover their link-building strategies. Divide the number of referring domains to each URL by the number of referring domains to the entire site. io is the best alternative to Ahrefs. To identify a good website to analyze, look at both the purple and orange sections. The Hoth is a free Pay Per Click Competitor Research Tool powered by SEMRush. Ahrefs is arguably a bit easier to use than Semrush, and gives you more digestible, 'at-a-glance' information. That said, Ahrefs is also one of the top Moz alternatives for keyword research, technical site audits and competitor content analysis. vidIQ offers YouTube keyword insights, such as the average views and subscribers for a specific term. SEMRush is a digital marketing toolkit literally bursting with features and is arguably the best Ahrefs alternative on the market today. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. S. It provides keyword research, backlink analysis, competitor analysis, and more. Compare Ahrefs vs Google Mobile-Friendly Test. But SEMrush shows you A TON of data on each term, like the search volume trend and number of results. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. Brace yourself as we unveil the secrets to unlocking this powerful tool, harnessing its capabilities, and soaringabove the competition like never before. Spyfu has paid versions, but their keyword research tool is completely free to use. After using Ahrefs for 3 years, I can't imagine my work life without it. Ahrefs 4. Ubersuggest. Lesson 4: How to find great content ideas with high business value. $39/mo - $299/mo. Best for checking web traffic on multiple browsers: Ahrefs. Get Ubersuggest. 3 hours ago · From keyword research to competitor analysis, and from site audits to backlink tracking, SEMrush does it all. Ahrefs Image source: Ahrefs. 6. Keyword research, backlink analysis, competitive analysis tool. 13. Share of voice (SOV) is traditionally a measure of your advertising share compared to competitors. Ubersuggest: Affordable, practical, and beginner are friendly: 5. As you can see below, Ahrefs' competitor backlink reports include numerous data points and filtering options. Use Google Rich Result Test or Schema Markup Validator to validate select pages. Netpeak Checker. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. You can use Ahrefs to track keywords by at a very local level (right down to town or city). - The tool provides valuable insights into competitors' top-ranking keywords, allowing users to identify content opportunities and optimize their own. 3/ See keywords that bring you traffic. 3. Paste the Majestic data into the maj_client tab. Here’s how: Firstly, go to spyfu. Ahrefs offers several pricing options for users, depending on their needs. How to find keywords that your competitors are ranking for. Competitor Analysis. Explore every feature and you’ll see how absolutely. Unlike Moz, SEMrush and Ahrefs, Mangools doesn’t have its own link index. Step 3: Gather information. Upon logging into Ahrefs, type the URL of one of your competitors in the search bar and click on the magnifying glass to start the analysis. Ahrefs: Which SEO Tool is Best for Keyword and Competitor Research? Ahrefs is the clear winner here, with a database of. 只需将竞争对手的域插入 Ahrefs Site Explorer (网站分析),然后查看 Competing Domains(竞争域名) 报告。. 🔍 Unlock the Secrets of Competitor AnalysisJoin us on a deep dive into the world of digital marketing with Lellex Digital Marketing Services. To do this, we can use two of Ahrefs’ core metrics: Keyword Difficulty and Traffic Potential. Ahrefs is a powerful tool for competitor audience analysis that can provide valuable insights into your competitors' strategies and help you refine your own marketing and content strategies. How to find keywords that your competitors are ranking for. Using Ahrefs, you can search for domain-level competitors of your site and page-level competitors for your keywords. Go to Serpstat competitor analysis and click. SEMrush and Ahrefs consider the positioning difficulties face-to-face a competitor site and also face-to-face a defined keyword. 4. The Competitor analysis tool of Semrush is a powerful spying tool where you are able to type in keywords, and the tool will compare several competitor websites with your site. Ahrefs —for SEO, search ads, and content marketing Ahrefs is an all-in-one SEO toolset that provides best-in-class data about your competitors’ content, backlinks, keywords, PPC ads, and much. Serpstat has a limited version that allows you to test the platform for free, whereas Ahrefs requires you to pay $7 for a 7-day trial. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. Pay attention to the content and the keywords and how they’ve been made to work together. 10. DR – Domain Rating is how strong Ahrefs thinks your entire website’s backlink profile is compared to other sites in its database. Test Backlinks Ahrefs allows you to perform competitive analysis by uncovering your competitors’ most valuable backlinks. Circling back to the Moz vs. Screaming Frog: Suitable Ahrefs alternative for experienced SEO professionals and bloggers: 6. To do so, you would: Step 1: Use Google to compile a list of your competitors. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs. To help you make the most out of your Ahrefs subscription, we asked 97 marketers. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. Semrush debate, let me highlight a feature that Semrush and Ahrefs offer, but Moz doesn’t. 💰 Price: You can try the Ahrefs suite at $7 for a 7-day trial. They include our own collection of free SEO tools, as well as a few select third-party tools that we trust. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. And, as much as we enjoy Ahrefs, there are some drawbacks. SemRush vs. It gives you a helpful estimate of how many backlinks you'll need to rank for a particular keyword — SEMrush has yet to introduce a similar feature. Go to Organic Keywords. So rather than creating another tedious side-by-side comparison of features, we’d share some valuable features that you’ll only find in Ahrefs. The most unique feature of SimilarWeb is that it is best used for keyword research and competitor analysis. If you pay monthly, Ahrefs ranges from $99 all the way up to $999. Dead pages. Check your website for 140+ pre-defined SEO issues. If you want to get your SEO and content marketing ramped up quickly I recommend getting a trial with both Ahrefs and SEMrush. Long. While Ahrefs is a powerful SEO tool, there are several alternatives available in the market. You can check for spammy anchor text with the Ahrefs anchor test map tool. Semrush Competitor Analysis. Some of the main competitors of Ahrefs include SEMrush, Moz, Serpstat, Majestic, SpyFu, Ubersuggest, and Google's suite of SEO tools. Ahrefs, though formidable in many aspects, isn’t as expansive when it comes to a granular competitor analysis. Ahrefs is a great SEO and keyword research tool. The practice of finding relevant and valuable keywords that your competitors rank for, but you don't, is known as keyword competitor analysis. Study key aspects of any website across 3 major areas: Organic traffic performance —See what keywords your competitors are ranking for and which pages bring the most search engine traffic. Word count – the number of words in a keyword or phrase. Site Audit automatically groups issues by type and pulls printable reports – all fully visualized with colored charts. Look at the same two reports, as. By regularly analyzing the competition, you ensure that you're targeting the right keywords, conveying your client's message in an engaging way, and that you're not overspending on ads. Firstly, it provides a comprehensive set of tools for analyzing competitors’ SEO strategies. Ahrefs, similar to SEMrush, is a competitor analysis tool for SEO and is equally popular. Pros of Ahrefs according to Reddit users: Comprehensive SEO Tools: Ahrefs is known for its wide range of SEO tools, including keyword research, backlink analysis, site auditing, and more, making it a one-stop solution for many SEO needs. 3 hours ago · From keyword research to competitor analysis, and from site audits to backlink tracking, SEMrush does it all. More importantly, users can enjoy the PPC features that Ahrefs doesn’t support. Keyword gap analysis: This feature helps you discover keywords that your competitors are ranking for and you. 2 in the world. June 3, 2021 28 min read. 3. Filter for results where the referring page URL contains “podcast,” “episode,” or “interview”. Semrush. The main goal here is to find out what works for your competitors in terms of the: Best performing website sections. July 31, 2023 10:33 AM. Semrush won in 51. Similarweb. Understanding your competitors' strategies and identifying their strengths and weaknesses can be crucial in developing an effective SEO strategy. Test Backlinks Ahrefs allows you to perform competitive analysis by uncovering your competitors’ most valuable backlinks. Notes: Opting for annual billing reduces these costs to $83, $166, and $333 per month, respectively. SEMrush is a popular SEO tool that is used to conduct keyword research, competitor analysis, and Google Ad optimization. No wonder it is one of the top Semrush alternatives. Ahrefs is a game-changing SEO tool that gives users a deep understanding of their website’s performance and enables them to make data-driven decisions. Top 3 FREE Semrush Competitors for 2023. It does not show you an in-depth analysis of backlinks. Ahrefs does pretty much everything you would ever need to do from an SEO standpoint, from advanced keyword research through to powerful competitor analysis. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. Look at their SEO reports. Ahrefs Competitor Analysis: - Ahrefs' "Competitive Analysis" feature allows users to analyze competitors' backlink profiles, organic search traffic, and top-performing content. Pros: Less expensive. One of the most popular Ahrefs alternatives is SEMrush. For a more detailed guide on how Ahrefs undertakes competitor analysis, check out their blog article. Ahrefs Batch Analysis tool is able to complete. Ahrefs costs $99/month, but does come with a wide range of tools. From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. 5:12. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. Google Search Console (GSC) is another SEO tool on our list. Competitor analysis. The website is called ahrefs, and you can use it for. With its user-friendly. (Image source: Ahrefs) Trying to avoid negative SEO? This next tool in our list might be perfect for you. Here’s the tools each offer: Moz’s Keyword Difficulty tool. In this section, we will explore how Ahrefs can help you uncover keyword opportunities through competitive analysis. Ahrefs is a comprehensive competitor analysis tool that provides valuable insights into your competitors’ backlink profiles, organic keywords, and traffic. Ahrefs The Ahrefs homepage. They are both recognized as "SEO tools". The Moz Pro Link Explorer is one of the backlink analysis tools that every serious digital marketer should have in their toolkit. The competing website should have a good number. This template will also help you create an actionable report. You can sign up and test it out for a week for only $7. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. Leave new. Although it is not a direct competitor to Ahrefs, SimilarWeb offers some of the same features and functions as Ahrefs. Ahrefs and SE Ranking have similar tools and features, but SE Ranking is better for tracking keyword rankings. Discover how to outrank your competitors and grow your organic traffic with Ahrefs' competitive analysis tool. It can act as a robust competitor analysis tool, making your strategy better than before. Ahrefs. SpyFu: A perfect Ahrefs alternative for competitor research and keyword analysis: 7. SimilarWeb. If you’re using Ahrefs’ Keywords Explorer, choose a country from the dropdown. 2. To use the backlink features, login to Semrush, select ‘Backlink Analytics,’ and type in the name of the domain you want to investigate. Ahrefs for keyword analysis. com Here’s how to do the competitive analysis in 8 simple steps: Find your competitors Get background information Analyze competitors’ products and services Get familiar with their targeting and positioning Discover competitors’ distribution channels Dive into communication strategies Do some ghost shopping Conduct a SWOT analysis Get the template So the first step is to find competing pages in one of two ways: Search Google for your target keyword. This tool isn’t a starting point for competitor analysis, but rather a tool to use near the end of the process. Competitive research. The tool can give you a thorough view into your competitor’s website traffic and the specific places where viewers are coming from. Link growth. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. He was previously the Head of Marketing at CDN77 which became one of the fastest growing European B2B startups. How to get started . The 7 Best Ahrefs Alternatives. The more competitive a keyword is, the more likely that multiple factors will be involved. 1. Test website speed. 'Clicks' shows the average monthly number of clicks on the search. Seed Keywords. SimilarWeb is one of the most widely used competitor analysis tools on the market. Table of contents. Ahrefs has been a must-have in my marketing toolkit for many years. Along with its user-friendly interface and dedication to data accuracy, Ahrefs is a top choice for SEO pros around the world. Here are our favorite 3: 1. SpyFu cannot compete with Ahrefs when it comes to content research and backlink monitoring, for example. However, with most brands now fighting for visibility on organic channels like social and search, we can broaden that definition to how visible your brand is in the market. Moz Pro Link Explorer. It can be used for keyword research, competitor analysis, and backlink monitoring. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. 3. Pay attention to the content and the keywords and how they’ve been made to work together. Pay Per Click (PPC) Tools: Automate data collection by using PPC competitor analysis tools that save your agency hours of time compared to manually investigating competitors. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. 2. SEO Powersuite. Check for 140+ SEO issues. The main factor of increasing traffic is keyword analysis or keyword distribution, so they offer a PPC and SEO competitor analysis report. Any successful company strategy must include competitor analysis. [toc] Ahrefs is the best backlink test and website analytics tool that SEOs love to use today. → How to find the most popular pages of our competition? → Google Ads Analysis.